Why Place A Free Attorney Ad...?
Every day web search engines are asked about law firms exactly like yours. By posting your firm's resume or your practice areas and location, you can seed the Internet with powerful lead generation links for your practice.
"How does posting a free ad help my clients find me?"
Your clients search for attorneys based on location and practice areas. It's fairly easy to anticipate your combination of locations and practice areas most likely to match your prospective clients'. Write your ad to include the location and practice areas of interest to your prospective client.
"Can I post more than one free ad?"
Yes - you can post more than one ad, in fact you are encouraged to post frequently. However, please do NOT post the same ad more than once in a row. The goal here is to maintain a stream of fresh content for the search engines to analyze. Repeating the same posts is viewed as spam by the search engines, and works against the advertiser because all listings can be affected.
The best way to maximize the return on your effort is to post ads or listings which succinctly hit upon the major points you suspect your clients will be searching. For example, Steve is an attorney who does both DUI and personal injury in the Philadelphia area. Steve might want to place a listing which describes his P/I practice, and another spotlighting his DUI work. Larger firms which practice in multiple jurisdictions and across many practice areas can reference all of these marketing points in a single listing, or optimally, create multiple listings which are focused on more precise search engine queries.
Remember, the ads are free, and stay archived for some time (depending on submission rate). So take advantage of this free and powerful marketing tool to start finding clients right away!
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