Re: Lawyer Marketing

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Hans Peter is absolutely correct.

You MUST know and understand how PPC works or be prepared to
pay out the nose for marginal results.

The BEST way to market on the Net is with a multi-pronged
approach.

Here is what has worked for my other clients. They used these
different medias to dominate the first page on Google.

- Videos
- Articles
- Publicity
- SEO optimized websites
- Local Search Results
- Pay Per Click

One of my clients has NINE (9) entries on the first page on
Google for his keywords.

He is now THE Authority for his local market.

That is the best way of marketing your law firm too. Check out
my site for more info

On 9/30/09, Hans Peter Jeschke wrote:
> It is also good to increase the ranking in the organic search
> results.
> On 3/12/09, gyi tsakalakis wrote:
>> If you're a lawyer marketing your firm through google ppc,
>> you are likely either over-paying for your cicks or
>> overpaying your pay per click consultant. Don't pay pay-
>> per-click consultants based on ad-spend. Also, if you don't
>> know what you're doing with ppc, turn off your accounts.
>> You will never see a return on your investment.

Get Your Lawfirm on Google's First Page